Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media, and display advertising campaigns
Design, build, and maintain our social media presence.
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).
Identify trends and insights, and optimize spend and performance based on the insights.
Brainstorm new and creative growth strategies.
Plan, execute, and measure experiments and conversion tests.
Collaborate with internal teams to create landing pages and optimize user experience.
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
Instrument conversion points and optimize user funnels.
Collaborate with agencies and other vendor partners.
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
Required Skillset
Must have team handling experience.
Proven working experience in digital marketing
Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
Strong analytical skills and data-driven thinking
Up-to-date with the latest trends and best practices in online marketing and measurement
More Information
- Address ASO 526, 5th Floor, Astra Tower, New Town, Kolkata
- Salary Offer 12000 - 18000
- Experience Level Junior
- Total Years Experience 0-5
